Mini-programs are mini-apps that consumers can effortlessly navigate and then use without quitting the WeChat app. They’re all built on top of WeChat's current system and IT technology.
Instead of mobile applications, consumers prefer Mini Programs to purchase movie tickets, enjoying promotions, and more, making it an incredibly valuable platform for merchants to interact with clients.
WeChat mini games are low-skill, easy-to-play games played on phones, first introduced by WeChat in 2017 and now a massive hit in China.
Mini games sit within the WeChat ecosystem, which enables users to shop, call taxis and sort tax refunds, among much else besides, without leaving WeChat.
From catching a train to split the bills there are thousands of mini programs that ease the routines of millions of people in China.
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